Dragonfruit Media: Part-Time Thumbnail Job Designer (⭐️ players wanted!)

at Full-Time
Location Website
Date Posted October 1, 2021
Job Type Part-time

Description


Why this job is important:
  • We're scaling much faster than we anticipated this quarter so we need exceptional people to help keep the FLYING! We're bringing on a thumbnail designer to create thumbnail images for YouTube from concept to completion.

What you'll learn:
  • You'll be sponging up the learnings from a young company (est. 2020) building high impact videos for an incredibly diverse set of clientele. We've worked on everything from Kendrick Lamar's notetaking process to uncovering a multibillion-dollar cryptocurrency scandal
  • You'll operate at the intersection of video production and content marketing, and become a pro at things like:
    • Developing a comprehensive thumbnail design strategy across multiple of our client channels
    • How to leverage potential viewers through effective thumbnail design (What are the biggest deciding factors viewers think about when they click a video?)
    • Creating images that will focus on eye-catching design and design data provided through analytics research and understanding of new media trends
Who you'll work with:
  • We're a small team that prioritizes fun, autonomy, and memes (since we make content, we try to keep up with the youngun's lingo, "no cap").
  • We love to balance team meetings with OKR reviews and screaming bloody murder at each other in Among Us. So don't be sus.

Where you'll do it:
  • Anywhere in the world! Sit on the beaches of Maui or the mountains of Tibet.
  • If you ARE in SF or LA, we might be able to co-work!

What we do:
  • Dragonfruit media aims to not only create the best content in the world. but content that makes the world a better place.
  • We want to leverage the power of human storytelling to amplify marginalized voices, teach valuable insights, and tackle systemic problems"

Why we do it:
  • We believe that video is the fastest growing and most scalable medium for companies creators to utilize
  • We think that businesses owning organic distribution channels (vs constantly buying media) is the future of marketing
  • We think stories transform lives, and if we can teach thousands of people through our client's videos we are making the world a better place

Who you are:
  • You have a knack for visual aesthetics, you may have even edited some videos yourself in the past!
  • Pride yourself on your people and communication skills; you could probably wipe your family on family poker night
  • OBSESSIVE about using data and feedback to improve your craft
  • Tech-savvy and are a quick learner with software (we need more slack GIFS!!!)

Job Responsibilities:
  • Define the look, feel, and overall design language of all future thumbnails, using brand guidelines specific to each client
  • Ability to create 3-6 thumbnails per week
  • Maintain awareness of current and evolving trends in YT thumbnails
  • Offer suggestions for improvement of design process and branding
  • Track analytic and market trends
  • A/B testing on thumbnails to determine what’s working and what’s not
  • Contribute to headlines, descriptions, and tags on YouTube videos
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